Are you ready to take your AI and digital transformation efforts to the next level? This new Tech Barcelona’s workshop isn’t about the latest tech trends—it’s about what really drives success: people. Led by Norbert Steinhauser (Outvise), an AI expert with over a decade of experience, we’ll tackle the critical link between automation, digitalisation, and human engagement. 

Through a guided discussion, we’ll ask the tough questions: «Is your business truly benefiting from AI?» and «What’s holding back your automation efforts?» Spoiler alert—it’s not the technology. 

You’ll learn why even the most advanced companies struggle to fully adopt AI and process automation, and how the key to unlocking efficiency lies in empowering your teams.

To wrap up, we’ll talk about how organisations can effectively bring in freelance talent to enhance their transformation efforts. You’ll leave with practical tips to help your team thrive!