• The online visibility management SaaS platform joins the association to continue supporting Barcelona’s technological ecosystem and generate new opportunities in the field of digital marketing

• Semrush has offices in Barcelona, the largest in Europe, where more than 300 employees from all over the world work

Barcelona, 23 January 2024. – Semrush, the leading online visibility management SaaS platform, has joined Tech Barcelona as a Corporate Partner to strengthen its commitment to Barcelona’s technology ecosystem and contribute to the development of new opportunities in the field of digital marketing. In this sense, this incorporation gives Semrush access to a broad knowledge and competencies in technological development and innovation, through the connection with the more than 1,300 members and 90 partners represented by the association.

Headquartered in Boston and listed on the New York Stock Exchange, the company arrived in Barcelona in 2021 after buying the Catalan startup Kompyte, then located at Pier01 Tech Barcelona. Two years later, Semrush has developed its Barcelona headquarters into its largest asset in Europe, with more than 300 employees dedicated to technology, marketing and sales for the entire world.

“Joining forces with Tech Barcelona is a great step for Semrush to show our commitment to technology, innovation and our entrepreneurial roots,” said Albert Llorens Albareda, Head of Unit at Semrush. “At the beginning of 2022 we acquired the SaaS startup Kompyte and two years later we are operating from Barcelona with offices in 22@ where we work with more than 300 employees from all over the world. We are convinced that with this agreement between Semrush and Tech Barcelona we will be able to catalyse the growth of the technology scene in Barcelona”.

Miquel Martí, CEO of Tech Barcelona, expressed his enthusiasm for “the continued commitment of a multinational company like Semrush to Barcelona”. “This union is representative of the attractiveness of the city’s entrepreneurial and innovative ecosystem and, in turn, marks a significant step in its development: digital marketing is a fundamental part of the technology sector and having experienced and global players like Semrush will help us to progress more easily.